By now, you've undoubtedly seen the "This Land is Your Land" parody cartoon starring John Kerry and George Bush. If you haven't, well, I'll get you added to the funny-distribution list of everyone I know.
Media Metrix is reporting that the site, JibJab.com, picked up three times as much traffic in July as JohnKerry.com and GeorgeWBush.com combined. How much? 10.4 million "unique visitors"* last month alone, making it the #56 most-trafficked site on the net.
Lesson? Be funny. It can pay off in HUGE traffic. I still remember the peapods.
[* 'Unique visitors' is a bit questionable as a metric. Read this most-excellent article on 'how the web works' and especially the section on 'what you can't know'.]
Posted on September 1, 2004 in frivolous diversions, research | See full archives