For years, we've advised campaigns to put the domain name everywhere, and if possible, get the candidate to say it in public.
In tonight's vice presidential debate, Dick Cheney went one better. He tried to get millions of Americans to get some facts about the Halliburton fiasco...
They know that if you go, for example, to FactCheck.com, an independent Web site sponsored by the University of Pennsylvania, you can get the specific details with respect to Halliburton. [white house transcript]
Bummer for the Veep. FactCheck.com actually redirects to an anti-Bush website run by billionaire George Soros.
If you're going to get your candidate to spout domain names, make sure they've got the right ones.
Incidentally, he meant FactCheck.org.
Posted on October 5, 2004 in generating traffic, GOPWatch, strategic issues | See full archives